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B2B Marketing

How Successful Brands Optimize their Sales & Marketing Funnel.

Apr,2024 Vivek Sharma

Blog

Apr,2024 Vivek Sharma

How Successful Brands Optimize their Sales & Marketing Funnel.

Not hearing back from prospects after a discovery meeting? Have not shown up to the scheduled meeting? Or worse, they are ghosting you.

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March, 2024 Vivek Sharma

Is Cold Email Dead? Building Stronger B2B Outreach Strategies in the Age of Privacy

Feeling the pinch of dwindling cold email response rates? You're not alone. In today's privacy-conscious world, bombarding busy professionals with generic emails is a recipe for wasted resources and frustrated prospects. This blog post dives into the challenges of traditional B2B outreach and explores more effective strategies for the future.

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Feb, 2024 Vivek Sharma

Navigating the Final Hurdle in B2B Marketing: Overcoming Resistance to Change

In the journey of B2B marketing and sales, professionals often encounter a formidable challenge that can stall the closing of deals - the final hurdle. This hurdle typically emerges after all negotiations seem concluded, agreements drafted, and prices set, only for the customer to suddenly become unresponsive. Understanding and navigating this final hurdle is crucial for converting prospects into clients.

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Feb, 2024 Vivek Sharma

Close B2B deals: The Way Modern Buyer Prefers

In today’s fast-paced digital world, B2B sales have become more challenging than ever. Organisations, especially startups and those on a growth trajectory, need to quickly attract prospects and close sales.

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